This was a social campaign for the summer movie, Ticket to Paradise——the client wanted a campaign just as fun and reliable as George and Julia together on screen, and make fans want to come on vacation with us to beautiful Bali.
My Contributions
My role started from the very beginning with the pitch process and continued through multiple rounds of client presentation and feedback. With the client, we arrived at the overall campaign direction, and as Art Director I created a campaign look and provided templates and visual guidance to static and motion designers. I also worked with the AV Team to create multiple dynamic video pieces.
TEAM
CD: Paul Thiel AD: Grace Kim Design: Grace Kim, Jennifer Jang Motion: Adam Fram, Ian Joslin, Rebeca Metta Producer: Gioia D’Andrea Social: Jill Whalen, Witt Whitmore
